Brand Visual Design Services

Brand logo design - simplicity is luxury, symbols are assets

Reshaping the brand gene with the modern aesthetic of 'less is more'! We are well versed in the golden rule of "simpler logo, more advanced", and combine industry characteristics and brand DNA to create super symbols with high recognition:

Explosive gene: Using the "pain point targeting method" and "emotional resonance model", the brand concept is condensed into minimalist graphics. For example, the logo of a certain party building brand conveys the spirit of responsibility through the "lifting hand+party emblem", achieving precise resonance between vision and concept;

Full scene adaptation: Following the principle of flexibility, ensure consistency of the logo in printed materials, digital media, architectural signage, and other scenarios, such as the "core competitive advantage" design system established by Huoshi Culture for the brand;

Future foresight: Incorporating dynamic design thinking and reserving digital extension space, such as Xiaomi's brand VI system achieving multi terminal adaptation through modular design.

Enterprise VI System Standard Design - Making Brand Image a Strategic Weapon

From business cards to architecture, unify brand recognition with a systematic visual language! We construct a VI system that integrates "concept behavior vision":

Basic system: Customize enterprise standard colors (such as the party building brand "Red Gold Gradient" to convey the concept of dual integration and mutual promotion), exclusive fonts, and auxiliary graphics, forming a visual hammer that deeply penetrates people's hearts like the Sun God Group;

Application system: covering office supplies (standardized layout of envelopes and letterheads), spatial signage (three-level linkage system of party building logos), digital interface (APP icon specifications), achieving brand consistency from "dress to words and deeds";

3E design principles: Ensure system feasibility through Engineering, create premium space through Economics, and enhance brand style through Ethics.

Full terminal UI interface design - user experience as a growth engine

From clicks to conversions, create a smooth business cycle! We provide a digital solution that combines aesthetics, interaction, and technology

E-commerce platform: using F-shaped visual flow to optimize product display, such as clothing e-commerce apps that increase dwell time by 38% through "flat design+gesture operation";

Mini program/APP: Following the principle of "touch first", innovative interactions such as waterfall product flow, intelligent search association, 3D fitting room, etc. are designed. For example, the AR fitting function of a certain beauty mini program has increased conversion rate by 270%;

Responsive website: using the "Divergent Sketching" method to quickly validate 10+layout schemes, ensuring seamless switching between PC and mobile devices, with a loading speed of 1.2 seconds, which is at the industry benchmark level.